Well these are pretty awesome.

These, of course, are referring to the Romney Etch-a-Sketch story.

I think the agency has done a beautiful job on capitalizing on the crazy publicity, avoiding picking sides without looking weak.

That’s not an easy job, so this is really well done.

Agency: Team Detroit | Source: Copyranter

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Good Copy/Bad Copy is an advertising blog by tj arch, a self-loathing narcissist, currently making a modest living as a copywriter. The intent is to critique ad copy, but I frequently get off topic.

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