Holy shit! Tell me this isn’t real!

If it is, it’s the most wildly irresponsible ad campaign ever.

Here’s an idea, let’s ‘surprise’ drivers with a blow-up pedestrian that appears right in front of speeding vehicles. Genius!

Agency: JWT, Kiev | Source: I Believe in Advertising

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Good Copy/Bad Copy is an advertising blog by tj arch, a self-loathing narcissist, currently making a modest living as a copywriter. The intent is to critique ad copy, but I frequently get off topic.

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