Too far?

"…to promote Resident Evil 6 (which is actually the 23rd game in the franchise), game maker Capcom is going truly barbaric

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    No, I like it!
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    Looks delicious.
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Good Copy/Bad Copy is an advertising blog by tj arch, a self-loathing narcissist, currently making a modest living as a copywriter. The intent is to critique ad copy, but I frequently get off topic.

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