Posts tagged "good copy"
I have no idea what the context was here. I’m guessing it’s just a Pirate Bay fan that did this little guerrilla stunt. But I love it.
Side note: when you start using Reddit, you have to fight letting it take over your blog. I’ll try to do better and post some ‘real’ ads tomorrow.
Agency: ? | Source: Reddit

I have no idea what the context was here. I’m guessing it’s just a Pirate Bay fan that did this little guerrilla stunt. But I love it.

Side note: when you start using Reddit, you have to fight letting it take over your blog. I’ll try to do better and post some ‘real’ ads tomorrow.

Agency: ? | Source: Reddit

I’m a sucker for good graffiti copy.
Source: Reddit

I’m a sucker for good graffiti copy.

Source: Reddit

A redditor suggest the perfect tagline for this billboard: You’ll have a ball at this year’s Testicle Festival.
Agency: ? | Source: Reddit

A redditor suggest the perfect tagline for this billboard: You’ll have a ball at this year’s Testicle Festival.

Agency: ? | Source: Reddit

As a black-tea drinker (hyphens are important), I approve this message.
Agency: ? | Source: Reddit

As a black-tea drinker (hyphens are important), I approve this message.

Agency: ? | Source: Reddit

I kinda like this. I kinda like this. I kinda like this.

We all know that repetition is effective, but you’ve got to be careful not to be annoying. So instead of repeating your own message, encourage media outlets to repeat their own, and then explain the concept in the body copy.

It only works if you get HUGE buy in, but it looks like that wasn’t a problem.

Agency: Saatchi & Saatchi, Romania | Source: Ads of the World

I’m going to end the week with a old, but great ad.
The guy’s expression is just perfection. He should have won some sort of award.
Agency: ? | Source: Reddit

I’m going to end the week with a old, but great ad.

The guy’s expression is just perfection. He should have won some sort of award.

Agency: ? | Source: Reddit

The idea is pretty simple, but the execution is outstanding.

Love this commercial. Love it.

Agency: Almap BBDO | Source: Copyranter

I really love this purposely overwrought tribute to feet.

It’s funny, it’s pretty clever, and it make sense for the product. Very well done.

Agency: Ponce, Buenos Aires | Source: I Believe in Advertising

A redditor asked if this was the greatest milk delivery slogan ever.
Maybe.
Copy reads: From the titties to the cities.

A redditor asked if this was the greatest milk delivery slogan ever.

Maybe.

Copy reads: From the titties to the cities.

I always said meme-vertising would have been a good response video to catvertising, but I guess now it’s a real thing.
At least it’s well done and fits the brand. It’s by the Hive, who were featured on an episode of AMC’s The Pitch. Which, as I mentioned on twitter, proves that clients always choose the wrong concept.Agency: The Hive, Toronto | Source: Copyranter

I always said meme-vertising would have been a good response video to catvertising, but I guess now it’s a real thing.

At least it’s well done and fits the brand. It’s by the Hive, who were featured on an episode of AMC’s The Pitch. Which, as I mentioned on twitter, proves that clients always choose the wrong concept.

Agency: The Hive, Toronto | Source: Copyranter

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Good Copy/Bad Copy is an advertising blog by tj arch, a self-loathing narcissist, currently making a modest living as a copywriter. The intent is to critique ad copy, but I frequently get off topic.

twitter.com/tjarch

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