GC/BC

Posts tagged "viral"

I’m a little late, but happy Canada Day.

I’m off today, but I saw this and it’s just about as good as advertising gets. It’s not forced, because the holiday is so relevant to the brand. It doesn’t feel like an ad, which is always better. And it’s something people will want to share.

It’s perfect. Now I just wish they’d brew better beer.

Agency: Rethink | Source: Youtube

07/2/12

This literal iteration of viral advertising is a pretty risky strategy.

But just like this spot for Alzheimer’s awareness, you can get a way with a lot when you’re promoting a good cause.

Agency: Quê, Brazil | Source: Ads of the World

03/30/12

Accent theme by Handsome Code

Good Copy/Bad Copy is an advertising blog by tj arch, a self-loathing narcissist, currently making a modest living as a copywriter. The intent is to critique ad copy, but I frequently get off topic.

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